Custom web design

I’m here to help you love your website.

Sierra Fontana, graphic designer behind Wisteria Creative

If you’re reading this, my guess is you either have a website that you can’t stand, or you don’t have one yet. Either way, you know how important it is for your business, and yet it constantly gets pushed down the to-do list. I get it.

Perhaps you’ve tried the DIY route and you are at your wits end. Or perhaps your site was built by your teenage nephew 6 years ago, is super out of date, and you’re afraid to touch a line of code and break it.

The good news? no matter where you’re at…

You don’t have to do this alone.

Woman looking at phone

as a fellow entrepreneur,

I know first-hand how valuable your time is.

You’re juggling a lot of things, while also wishing your website looked as good as your competitors and had functionality that would better serve your business.

as a fellow creative,

I know you want your website to reflect your unique brand.

You need someone with whom you can entrust your vision and make it reality - no more Youtube tutorial rabbit holes for you!

Leaf drawing

OUR MISSION:

Find the heart of your business and share that passion with the world with a brand new online experience for your customers. You ready?

Custom Web Design Packages

One Page Website

Platform: Squarespace

Sometimes one page says it all! A simple one-page design - perfect for showing off your portfolio or getting your business up and running.

Total Investment: $1,375

  • ◇ A uniquely designed webpage personally tailored to your business

    ◇ 2 initial design directions and 2 revisions per direction

    ◇ Mobile responsive design

    ◇ 1 page vertical scrolling design with up to 5 sections of content using a Squarespace template created just for you

    ◇ Additional services may be added into quotation

    ◇ 45 minute launch call and personal training with me instructing you how to edit and manage your new website

    ◇ On-site SEO best practices

    ◇ Connection to Google Search Console and Google Analytics

    ◇ Connection to social media accounts

    ◇ Domain mapping

    ◇ 2 weeks post-launch support via email

    ◇ Style guide pdf containing colors, fonts, and graphics used to design your site

    ◇ Full ownership of website assets once project is complete and paid in full

See examples of my one-page sites here »

5 Page Website

Platform: Squarespace

An engaging website focused on educating and booking potential clients while sharing your brand’s unique story. Up to 5 pages of content included.

Total Investment: $2,250

  • ◇ A uniquely designed business website personally tailored to your business

    ◇ 2 initial design directions and 2 revisions per direction

    ◇ Mobile responsive design

    ◇ Up to 5 pages of content in a Squarespace template created just for you

    ◇ Additional pages, services, and integrations may be added into quotation

    ◇ 60 minute launch call and personal training with me instructing you how to edit and manage your new website

    ◇ On-site SEO best practices

    ◇ Connection to Google Search Console and Google Analytics

    ◇ Connection to social media accounts

    ◇ Domain mapping

    ◇ 2 weeks post-launch support via email

    ◇ Style guide pdf containing colors, fonts, and graphics used to design your site

    ◇ Full ownership of website assets once project is complete and paid in full

See examples of my 5 page sites here »

eCommerce Website

Platform: Shopify or Squarespace

A conversion-driven online retail store showcasing your products and tailored to your unique brand; perfect for makers and small business shop owners.

Total Investment: Starts at $2,750*

  • ◇ A uniquely designed e-commerce website personally tailored to your business

    ◇ 2 initial design directions and 2 revisions per direction

    ◇ Mobile responsive design

    ◇ Ready to launch store setup with all policy pages, up to 5 brand content pages, and all product listings

    ◇ Additional pages and other integrations may be added into quotation

    ◇ 90 minute launch call and personal training with me instructing you how to edit and manage your new website, process orders, manage inventory, etc.

    ◇ On-site SEO best practices

    ◇ Connection to Google Search Console and Google Analytics

    ◇ Connection to social media accounts

    ◇ Domain mapping

    ◇ 2 weeks post-launch support via email

    ◇ Style guide pdf containing colors, fonts, and graphics used to design your site

    ◇ Full ownership of website assets once project is complete and paid in full

    *Total cost depends on platform product count, integrations needed, and overall scope of the project. Contact me for a quote.

See examples of my eCommerce sites here »

Combine any web design package with my branding package for a full refresh for your brand. Learn more here »

What this process looks like…

01

Discovery call

Get started by hopping on a call with me to discuss the process, timing, and best of all your vision for the project. 

02

Client homework

It’s time to gather your imagery, copy, and inspiration. I make it easy with questionnaires and templates, and am here to guide you through this process.

03

Moodboards + style guide

I’ll kick the project off with 3 mood boards featuring colors, fonts, and graphic elements, and together we’ll refine the overall feel for your new website.

04

Design Work Commences

I’ll put it all together on a password protected development site that you can review periodically along the way.

05

Pre-launch review

We will review the site together, place test orders if applicable, and make any final tweaks needed before launch.

06

Client training

Before or shortly after the site goes live, we’ll hop on a recorded Google Meet where I’ll walk you through the backend of your website and answer any questions you may have.

Ready to create that stunning website of your dreams?

Sierra working at desk and ipad

What it’s like to work with me

I’m here to serve you; to organize, create, (and cheerlead) your dream website to reality - and when that’s done, empower YOU to manage the site yourself. I’ll do the heavy lifting, so you can focus on the aspects of your business that bring you joy.

Excellent client communication is of the utmost importance to me. 

Frustrated with mysterious web developers that seem to disappear for long stretches of time and rarely respond to your emails? Trust me, I know the feeling! I used to be on the receiving end of that, and I am committed to creating a much better experience for my clients.

You’ll receive regular updates from me on the progress of our project together, as well as multiple strategy calls and site/design walkthroughs. I’ll keep you as involved in the design process as you wish to be.

WE’D BE A GREAT FIT IF YOU…

01

Don’t have the time to DIY.

Whether you have the technical/design skills and lack the time (or you lack both!), we all know how precious every minute is as a small business owner. I’m here to work beside you so you can focus on the other parts of your business that need your attention.

02

Are committed to the process.

I love working with individuals who are respectful of my time and the design process. I’m often booked several months in advance, meaning I’ll need your help to do your homework before the project start date so we can stay on track. Don’t worry, I’m here to guide you and make it easy!

03

Are ready to collaborate.

Teamwork makes the dreamwork - let’s create something amazing together. The best results come when you can express your vision for the project, gather a bit of inspiration, and then allow me the creative freedom to run with it.

Book a free discovery call today to see if we “click.”

Kind Words.

FAQs

  • My web design process typically takes 3-4 weeks, depending on the scope of the project and client revisions.

  • Yes! A new website is a great time to refresh your branding. Bundle my branding package with any web design package for the full experience. If you do choose to add on the branding package, we’ll start with getting your logo finalized before diving into the web design process.

  • I specialize in Squarespace and Shopify website design. Depending on your needs (namely, whether you have a product to sell or not), I’ll help you navigate which of these two platforms is best for your business. Both Shopify and Squarespace are fully customizable, wonderfully user-friendly, and offer fantastic customer support. Each also has a wide range of plans to fit your budget and needs.

  • When we begin the process, I will provide you with a new client questionnaire as well as a checklist of what I’ll need from you with deadlines. The two most important pieces will be the imagery and the copy.

    I highly recommend taking the time to get some nice photographs taken of yourself, your business, and your products or portfolio if applicable. Great imagery makes for great websites, and will leave site visitors with both a personal and professional first impression. Stock images may also be used if needed.

    Your copy is also a very important part of your new site. I will provide you with a template to help you write your website copy and coach you along the way.

  • A 10% non-refundable deposit will be charged at booking to secure your date on my calendar. 40% is charged at project commencement and the balance will be paid in full at project completion. Payment may be made via credit card, ACH, Paypal, or a good old fashioned check in the mail - whichever is most convenient for you.

  • Per my contract, full ownership of website and/or logo design assets will be transferred to you once the project is complete and paid in full.

  • I believe in you! Included in every web design package is a recorded training session with me as well as a personalized New Website Guide PDF with some quick tips and links. In addition, both Squarespace and Shopify are easy to use, have great help sections, and offer superior customer support. I just know you’re going to love them!

  • All my web design packages include 2 weeks post-launch support via email. Additional training time or adjustments to the site outside this window can be booked with me at my hourly design rate.

Desk with laptop, camera, tea and scone

Need a little help?

If you have an existing Squarespace or Shopify website and you need some guidance, my 1 hour on-on-one Power Hour session might be just the ticket.

I’m also open to other graphic design projects like catalogs, packaging design, and more. Contact me or book a free discovery call today for a quote!

Get started today with a free discovery call.